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Future-Proofing CX Through UX Innovation
August 20, 2024 | Dan Arthur
As technology advances and consumer expectations shift, businesses must adapt their customer experience (CX) strategies to stay relevant and...
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Emerging Digital Research Trends for 2024 and Beyond
June 25, 2024 | Dan Arthur
Understanding consumer behavior, preferences, and market trends has become a necessity in driving strategic decisions and supporting innovation....
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Building a Successful Customer Experience Program: 7 Key Elements
June 18, 2024 | Dan Arthur
Customer experience is an enterprise effort. A customer experience program sets the strategy and underpins its importance so that employees are...
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Personas 2.0: How To Refine Your Digital Persona Strategy
May 7, 2024 | Dan Arthur
Imagine you're a marketing manager for a fitness app trying to attract millennials interested in wellness. Through meticulous research and data...
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6 Ways to Optimize Touchpoints with Customer Experience Design
May 2, 2023 | Dan Arthur
In today's hyper-competitive business environment, delivering an outstanding customer experience (CX) is no longer optional—it's a necessity....
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How Has Hybrid Shopping Affected VoC
March 10, 2023 | Dan Arthur
The COVID-19 pandemic forced consumers to rely more heavily on digital shopping methods due to lockdowns and social distancing measures that limited...
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Read The Customer Experience Fiasco
September 12, 2022 | Dan Arthur
Check out our book, The Customer Experience Fiasco, where experts from Andrew Reise provide an engaging and instructive fable that unravels the...
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Getting Started with Journey Analytics
September 2, 2022 | Dan Arthur
Journey Analytics is an upcoming trend of opportunity for CX Professionals to gain valuable insights into the customer experience. It’s a practical...
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Why Customer Personas Work and How to Use Them
September 2, 2022 | Dan Arthur
Five Reasons Why Personas Work—and Three Tips to Begin Using Them
Read More![Why Quantitative Surveys Fall Short When it Comes to Customer Experience (CX)](https://www.andrewreise.com/hs-fs/hubfs/Imported_Blog_Media/customer-experience-surveys-scaled.jpg?width=740&length=740&name=customer-experience-surveys-scaled.jpg)
Why Quantitative Surveys Fall Short When it Comes to Customer Experience (CX)
September 2, 2022 | Dan Arthur
What do your customers really want? Finding out isn’t just a matter of asking via surveys. It’s about asking the right questions – something that...
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